Kayzen

Per the published details, kayzen is a DSP tracking system for programmatic advertising focused on mobile traffic. The solution suits advertisers, agencies, media buyers, eCommerce projects, and mobile apps, allowing campaigns to run on CPM, CPC, CPI, and CPA models. The tracking system delivers access to global mobile inventory and covers Banner, Native, and Full-Screen formats. On offer use cases include user acquisition, retargeting, and brand campaigns. Kayzen operates as a self-service tracking system, offering tools for bid management, audience segmentation, analytics, and automation via API. It also covers the use of proprietary optimization algorithms and custom traffic sources. Streamline daily searches using theAFFCatalogaffiliate directory.