Overview
Betika Partners is an affiliate program that launched in 2021, operating on the MyAffiliates software platform to provide affiliates with comprehensive tracking and reporting tools. The program exclusively promotes the Betika brand, which holds a license from the Betting Control and Licensing Board (BCLB) of Kenya, establishing its presence in the African iGaming market. The program has successfully generated traffic from several key markets including Guyana, Kenya, Mozambique, Nigeria, Republic of the Congo, Tanzania, and Ethiopia, demonstrating its focus on emerging iGaming regions. Affiliates can choose between two primary cooperation models: RevShare with competitive rates ranging from 25% to 45%, and CPA (Cost Per Acquisition) deals. The program features a negative balance reset policy, providing financial protection for affiliates during periods of lower performance. Payouts are processed monthly via bank transfer, ensuring affiliates receive their commissions in a timely and reliable manner.