Country guide · Tier 2 market

Cape Verde

Tier 2 Legal gambling Worldwide
Population
600,000
Internet
57%
Mobile
60%
Status
Legal

Market overview

Cape Verde (CV) is a Tier-2 GEO in Worldwide with a population of ~600,000. Connectivity: internet penetration 57.0% and mobile traffic share ~0.0%. Gambling regulation: Legal. Working verticals for affiliates: Nutra, E-commerce, Gambling. Primary payment methods: PayPal. Affiliates should verify local licensing, payment integrations, and platform ad policies before launching campaigns.

Working verticals

Verticals that convert best with Cape Verde traffic — click to browse affiliate programs in each vertical.

Traffic costs

Facebook CPM
$3-7.
Google CPC
$0.3-1.5.
TikTok CPM
$2-5.
Push CPC
$0.10-0.25.
Native CPC
$0.5-1.5.

Regulation & licensing

Legal status
Legal
Gambling is legal in Cape Verde.
Regulator
No dedicated gambling regulator on record.

Payment methods

Payment systems and methods widely used in Cape Verde for deposits, payouts and player transactions.

PayPal

Tips for affiliates

For Cape Verde (Tier-2 GEO), balance cost and volume — CPMs are moderate ($3-7 on Facebook) with growing audiences. Localize creatives in the local language and use regional payment methods for higher conversion. Gambling is legal in Cape Verde — work only with licensed operators to avoid compliance issues. Check the local regulator's website for approved brands before promoting. Mobile is growing in Cape Verde (60.0% penetration) — design responsive landing pages but don't neglect desktop traffic. Test both mobile and desktop funnels. Editor's hack: Nutra, E-commerce, Gambling are the top-converting verticals for Cape Verde. Start with a broad test ($50-100/day), identify the winning creative-angle combo, then scale the winner 3x. Use dayparting — 19:00-22:00 local time (evening peak) is peak engagement. Payment integration is key: PayPal are the preferred methods in Cape Verde. Ensure your funnel supports at least 2 of these — abandoned deposits from missing payment options can cost 20-30% of conversions.

Targeting Cape Verde?

Find operators, affiliate programs and payment systems active in this market.