Market overview
Israel (IL) is a Tier-1 GEO in Worldwide with a population of ~9,500,000. Connectivity: internet penetration 88.0% and mobile traffic share ~0.0%. Gambling regulation: Restricted. Working verticals for affiliates: Finance, Gambling, Dating, E-commerce. Affiliates should verify local licensing, payment integrations, and platform ad policies before launching campaigns.
Working verticals
Verticals that convert best with Israel traffic — based on local regulation, payment habits and audience behaviour.
Traffic costs
Facebook CPM: $8-15. Google CPC: $1-4. TikTok CPM: $5-10. Push CPC: $0.10-0.25. Native CPC: $0.5-1.5.
Regulation & licensing
Legal status
Restricted
Gambling is restricted in Israel.
Regulator
No dedicated gambling regulator on record.
Tips for affiliates
Use mobile-first creatives for Israel as mobile traffic dominates. Localize landing pages and ad copy for the Worldwide market. Verify local licensing requirements before running iGaming campaigns.