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Companies

Affiliate & traffic

Affiliate networksCPA & RevShare networks with vetted offers across GEOs Direct advertisersOperators running in-house affiliate programs - no middleman TrackersAttribution & campaign-tracking platforms for media buying Ad networksPush, pop, native & display inventory for iGaming traffic App rental (PWA)Rent ready PWAs and native apps for app traffic

SEO & content

SEO servicesAgencies for technical SEO, content and rankings in gambling niches Link buildingOutreach, PBN and niche-edit link providers CopywritingMultilingual writers for reviews, landings and SEO texts Brand protectionAnti-fraud, trademark and affiliate-compliance monitoring

Payments & crypto

Payment providers (PSP)Processing with iGaming-friendly MIDs and high approval rates Payment systemsCards, APMs and local rails aggregated in one integration Banks & e-walletsBusiness accounts and e-wallets that work with the vertical Virtual cardsIssued cards for ad spend and media-buying budgets Crypto exchangersFiat–crypto exchange and settlement for operators and affiliates

Platform & data

iGaming software & toolsThe full B2B stack - platforms, KYC/AML, CRM, anti-detect, proxies, marketing tools Casino platformsTurnkey and white-label iGaming platforms with games and PAM DevelopersStudios building custom front-ends, back-office and integrations Analytics servicesBI, cohort and retention analytics tools for operators Game providersStudios by content, certifications and integrations Game catalogEvery slot and table game by studio, RTP and features

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People

Affiliates & specialistsProfiles of individual affiliates, buyers and B2B pros Teams & agenciesMedia-buying teams and affiliate agencies open to deals People searchFilter people by role, GEO, vertical and traffic type JobsCurrent iGaming openings across affiliate, product and BizDev Post a jobFor employers: publish a role and reach iGaming candidates HR & recruiting agenciesAgencies that source and vet iGaming staff for you Salary benchmarksPay ranges by role, seniority and region

Markets

Country guidesDemand, payments, traffic and rules for each market Market intelligenceSizing, trends and competitive data by region JurisdictionsWhere iGaming is regulated, grey or banned - plus the compare matrix Regulators & authoritiesMGA, UKGC and other bodies: scope, fees, process Brands by licenceSee which brands hold an MGA, UKGC or other licence Providers by countryWhich game studios are certified and live in each market Verticals & nichesCasino, betting, poker, lottery, crypto and more

Media

NewsDaily iGaming headlines: deals, launches, regulation InterviewsFirst-hand talks with operators, affiliates and vendors PodcastsAudio shows on affiliate marketing and operations BlogHow-to guides, breakdowns and opinion pieces GlossaryPlain-language definitions of iGaming and affiliate terms Metrics & KPIsFormula and how-to-read for the core iGaming product metrics EventsConferences, meetups and awards, with dates and cities

Rankings

Leaderboards

Provider leaderboardGame studios ranked by reach, releases and performance Trust leaderboardBrands scored on payouts, complaints and history - with crypto & unblocked views Trending brandsBrands gaining traffic and search interest right now Top gamesMost-played and most-requested titles this period

Checks & comparisons

Legit checkEnter a brand, get a legitimacy verdict and red flags Affiliate program termsCompare CPA, RevShare, NGR share and hold across programs Compare providersPut game studios head to head on the metrics that matter Compare brandsSide-by-side on trust, payments, GEOs and terms

Tools

For affiliates

UTM builderTagged campaign URLs with ad-network and tracker presets Click ID / SubID generatorUUID, NanoID, timestamp or custom IDs in bulk for tracker tests Postback URL builderAn S2S postback URL from a tracker preset and network macros Tracker macro converterKeitaro / Binom / Voluum / RedTrack / BeMob reference + URL rewrite Ad policy word checkerRestricted and trigger words vs Meta / Google / TikTok / Yandex rules Ad copy length checkerHeadline / body / description limits per network + truncation preview Spintax toolExpand nested {a|b|c}, count combinations, unique spins Commission calculatorCPA vs RevShare vs Hybrid earnings from your traffic Campaign ROI / breakevenSpend and funnel to revenue, profit, ROI and breakeven CPC / CPA CPA currency converterUSD, EUR, RUB, KZT, UAH, PLN + USDT and BTC, live rates

Casino & betting maths

RTP ↔ house edgeConvert either way, with theoretical loss over time Bookmaker margin / vig removerOverround, margin and fair no-vig odds from a market Odds converterDecimal, fractional, American and implied probability Parlay calculatorCombined odds, payout and the odds it all lands Expected value (EV) calculatorIs a bet +EV, your edge and the fair price Kelly criterion calculatorStake size for long-run bankroll growth at an edge Arbitrage calculatorIs there a sure bet, and how to split the stakes A/B test calculatorSignificance, p-value, uplift, CI and sample size

Licensing & jurisdictions

Licence quizSix questions to three matching jurisdictions Licence cost estimatorFull first-year cost of a licence across jurisdictions Gaming tax comparisonThe tax bill on your GGR across jurisdictions Jurisdiction matrixEvery jurisdiction on cost, tax, timeline and regulator Compare jurisdictionsTwo or three jurisdictions head to head Restricted countriesWhat to geo-block under a licence, or which licences fit a country Offshore licence mapCost band and reputation of the offshore jurisdictions

Check a partner

Legit checkBrand or URL to a legitimacy verdict, regulator and red flags Trust leaderboardBrands scored on payouts, complaints and history Compare brandsBrands side by side on trust, payments, GEOs and terms Affiliate program termsCompare CPA, RevShare, NGR share and hold across programs

Operator economics

GGR to NGR calculatorGGR down to NGR and net margin, step by step Break-even calculatorPlayers and monthly NGR needed to cover fixed costs Blended PSP fee calculatorPer-method effective cost, blended rate and net settlement Wagering / bonus calculatorClear a bonus: player value and operator cost Player LTV / paybackLTV, LTV:CAC and payback from CAC, NGR, churn and margin Negative carryover impactA year of RevShare with and without carryover

SEO & markup

Meta tag generatortitle, description, OG, Twitter with SERP + social preview Schema.org / JSON-LD generatorFAQPage, Breadcrumb, Article, Organization, Product markup Redirect chain checkerEvery 301/302 hop, status codes, http/https, final URL robots.txt tester & builderIs a path crawlable for a bot + a form builder QR code generatorURL or text to a downloadable PNG, colour / size / error-correction

Domain & tech checks

Domain age & WHOIS summaryRegistration date, age, expiry, registrar, status, NS DNS / SSL / headers checkerDNS records, TLS certificate and security headers User-Agent parser & generatorBrowser, engine, OS, device, bot flag + common UA strings List validator & cleanerEmail / phone list: syntax, role/disposable, E.164, dedupe

Find a vendor & market

Provider matchmakerA few questions to a shortlist of platforms and studios Advertiser & offer matcherMatch your traffic to advertisers and offers that convert Compare providersGame studios head to head on reach, releases, performance Market mapOne visual map of every category and the companies in it Salary benchmarksPay ranges by role, seniority and region

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Companies

Affiliate networks Direct advertisers Trackers Ad networks App rental (PWA)SEO services Link building Copywriting Brand protection Payment providers (PSP)Payment systems Banks & e-wallets Virtual cards Crypto exchangers iGaming software & tools Casino platforms Developers Analytics services Game providers Game catalog Browse all companies

People

Affiliates & specialists Teams & agencies People search Jobs Post a job HR & recruiting agencies Salary benchmarks

Markets

Country guides Market intelligence Jurisdictions Regulators & authorities Brands by licence Providers by country Verticals & niches

Media

News Interviews Podcasts Blog Glossary Metrics & KPIs Events

Rankings

Provider leaderboard Trust leaderboard Trending brands Top games Legit check Affiliate program terms Compare providers Compare brands

Tools

UTM builder Click ID / SubID generator Postback URL builder Tracker macro converter Ad policy word checker Ad copy length checker Spintax tool Commission calculator Campaign ROI / breakeven CPA currency converter RTP ↔ house edge Bookmaker margin / vig remover Odds converter Parlay calculator Expected value (EV) calculator Kelly criterion calculator Arbitrage calculator A/B test calculator Licence quiz Licence cost estimator Gaming tax comparison Jurisdiction matrix Compare jurisdictions Restricted countries Offshore licence map Legit check Trust leaderboard Compare brands Affiliate program terms GGR to NGR calculator Break-even calculator Blended PSP fee calculator Wagering / bonus calculator Player LTV / payback Negative carryover impact Meta tag generator Schema.org / JSON-LD generator Redirect chain checker robots.txt tester & builder QR code generator Domain age & WHOIS summary DNS / SSL / headers checker User-Agent parser & generator List validator & cleaner Provider matchmaker Advertiser & offer matcher Compare providers Market map Salary benchmarks All tools

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Guides and practical playbooks for the job
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The largest directory of companies and services for the iGaming and affiliate-marketing industry.
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