NordicBet - trust score 38/100: reputation & complaints check

Brand overview

NordicBet is an online sportsbook and casino founded in 2002 in Norway, focused on Nordic sports and operating primarily in Scandinavian countries and Finland. The brand holds a Trust Score of 38/100 (grade D) and a Trustpilot rating of 2.3/5 based on 33 reviews, indicating notable concerns around trust and user satisfaction. Its online visibility is limited, with a Tranco rank of 145,965 and 199 organic keywords tracked.

Key facts

Founded in 2002 in Norway
Trust Score: 38/100 (grade D)
Trustpilot rating: 2.3/5 from 33 reviews
Search demand recorded in 50 countries
199 organic keywords tracked (DataForSEO); Tranco rank 145,965

Trust score breakdown

How the trust score is calculated across 6 weighted dimensions.

Scale 10/10

Regulatory 0/30

Reputation 9/20

Transparency 0/15

Infrastructure 15/15

Digital presence 10/10

Trust score breakdown 38/100

How the trust score is calculated across 6 weighted dimensions.

Trust score history

Monthly Trust Score evolution based on the formula v2.0 (6 components: regulatory, reputation, infrastructure, transparency, digital presence, scale).

Latest

33/100 · D

2026-08

2026-06

Change

-1

2026-06 → 2026-08

Demand trend 12 mo., to Jun 2026

Avg monthly volume

101,541

Total (12 months)

1,218,487

Change

+5,663 +6%

Top 5 countries by demand

Search interest

Query: nordicbet casino

Current

57

Peak

100

Trend

↑ rising

Source: Google Trends. Values 0–100, relative

Affiliate program reputation

⚠ Listed under Warning on Affiliate Guard Dog

Source: Affiliate Guard Dog (affiliateguarddog.com)

B2B Reviews

Casinomeister Accredited

9.1/10

Payout time: 0-24 hours

Technical

Analytics

Google Analytics (GA4) Google Tag Manager

Languages (1)

English

About

NordicBet is an online sportsbook and casino founded in 2002 in Norway. It is a bookmaker operating in the Scandinavian countries and Finland with a focus on Nordic sports.

📖 Wikipedia

Reputation & visibility

Trustpilot rating: 2.2
Trustpilot reviews: 32
Reddit mentions (30d): 6
Organic keywords: 199
Tranco rank: 151309
Meta ads active: -
Google Trends: Rising

Where the brand is blocked

Blocked in 1 of 8 countries checked

Poland MF 8 entries

nordicbet.com since 2018-03-05 no local licence

Source: EU regulator blocklist registers

Operator & sanctions screening

Operator legal entity

BML Group Ltd · Malta

Sanctions lists

Matches found

BML Group Ltd

Screened against consolidated EU, UK, OFAC and UN sanctions lists

This brand accepts crypto - see the crypto casino trust ranking →

Infrastructure & domain health

Domain health: Healthy (100/100)

Domain: nordicbet.com
Domain age: 26
SSL days left: 73
CDN: CloudFront
Referring domains: 5735
Backlink rank: 421

+ SSL certificate
+ Domain age
+ Backlinks
+ CDN active

Markets (58 countries)

Countries where this brand is active. Click a country for market intelligence data.

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Frequently asked questions

What is the trust score of NordicBet?

NordicBet has a trust score of 38 out of 100, placing it in grade D (Caution). The score is calculated from regulatory standing, reputation, infrastructure, transparency and scale, using publicly verifiable data.

How many licenses does NordicBet hold?

NordicBet currently holds 0 active license(s) across its operating markets. License status is verified against regulator registers weekly.

In which markets is NordicBet active?

NordicBet is active in 58 country/countries. Use the markets filter above to sort by legal status (legal, regulated, unregulated or prohibited).

How does NordicBet compare to similar brands?

Brands in the same grade (D) as NordicBet are listed in the "Similar brands" section above. You can also use the compare tool on the trust leaderboard to evaluate NordicBet side by side with up to three other brands.

Can NordicBet improve its trust score?

Yes. Trust scores are recalculated monthly. If NordicBet obtains a new licence, improves its Trustpilot rating, extends its SSL certificate or publishes clearer terms, its score will rise in the next cycle.