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bwin

75 / 100
B Reliable
Declined by -2 points
8
Licenses
54
Markets
3
Domains
active
Status
Quick verdict: is this brand legit? →
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Brand overview

Bwin is an online gambling brand owned by Entain, offering sports betting, casino, and poker products across regulated markets. It holds licenses from major regulators including the UKGC, MGA, KGC, SRIJ, COLJUEGOS, DGOJ, and GGL. Despite this multi-jurisdiction licensing, bwin's Trust Score of 75/100 (grade B) and a low Trustpilot rating of 1.2/5 from 2,131 reviews indicate notable user dissatisfaction.

Key facts

  • Owned by Entain; formerly known as Betandwin
  • Licensed by UKGC, MGA, KGC, SRIJ, COLJUEGOS, DGOJ, and GGL
  • Trust Score of 75/100 (grade B); Trustpilot rating of 1.2/5 from 2,131 reviews
  • Search demand recorded in 50 countries; Tranco rank of 60,789
  • iOS app available; ranks for 104 organic keywords (DataForSEO)

Trust score breakdown

How the trust score is calculated across 6 weighted dimensions.

Scale 10/10
Regulatory 30/30
Reputation 12/20
Transparency 0/15
Infrastructure 15/15
Digital presence 8/10
Trust score breakdown 75/100

How the trust score is calculated across 6 weighted dimensions.

Trust score history

Monthly Trust Score evolution based on the formula v2.0 (6 components: regulatory, reputation, infrastructure, transparency, digital presence, scale).

Latest
70/100 · B
2026-08
Previous
70/100 · B
2026-06
Change
0
2026-06 → 2026-08
060708

Demand trend 12 mo., to Jun 2026

Avg monthly volume
2,973,365
Total (12 months)
35,680,379
Change
+438,758 +17%
070809101112010203040506

Search interest

Query: bwin casino
Current
86
Peak
100
Trend
→ stable
Jul 27 – Aug 2, 2025 Jul 26 – Aug 1, 2026
Top queries
bwin casino online casino online online casino bwin casino login bwin login bwin bonus bwin casino bonus ladbrokes casino ladbrokes unibet
Rising
webshare bwin odds elabet bwin review bwin casino app bwin app mr q midnite bwin casino bonus code casumo
Source: Google Trends. Values 0–100, relative

Affiliate program reputation

⚠ Listed under Warning on Affiliate Guard Dog
Source: Affiliate Guard Dog (affiliateguarddog.com)

Mobile App

🍎 App Store
bwinΣΠΟΡ FM 946
4.6 141 reviews

Technical

5
PageSpeed
Poor · LCP 10s · CLS 0.784
Analytics
Google Analytics (GA4) Mixpanel
Payment tech
PayPal

Languages (3)

English Greek Turkish

About

Bwin Interactive Entertainment AG, formerly Betandwin, is an online gambling brand owned by Entain. The brand offers sports betting, online casino and poker products in regulated markets through Entain operating companies. Bwin's products include sports betting, casino games and poker. The brand ope

📖 Wikipedia

Reputation & visibility

Trustpilot rating
1.2
Trustpilot reviews
2152
Reddit mentions (30d)
2
Organic keywords
99
Tranco rank
59557
Meta ads active
active
Google Trends
Stable

Licenses

Where the brand is blocked

Blocked in 1 of 8 countries checked
  • Italy ADM 1 entry
    bwin.com no local licence
Source: EU regulator blocklist registers

Operator & sanctions screening

Operator legal entity
LC International Limited · United Kingdom
Sanctions lists
✓ No matches found
Screened against consolidated EU, UK, OFAC and UN sanctions lists
This brand accepts crypto - see the crypto casino trust ranking →

Infrastructure & domain health

Domain health: Healthy (100/100)
Domain
bwin.com
Domain age
23
SSL days left
163
CDN
Cloudflare
Referring domains
11823
Backlink rank
464
  • + SSL certificate
  • + Domain age
  • + Backlinks
  • + CDN active

Markets (54 countries)

Countries where this brand is active. Click a country for market intelligence data.

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Frequently asked questions

What is the trust score of bwin?
bwin has a trust score of 75 out of 100, placing it in grade B (Reliable). The score is calculated from regulatory standing, reputation, infrastructure, transparency and scale, using publicly verifiable data.
How many licenses does bwin hold?
bwin currently holds 8 active license(s) across its operating markets. License status is verified against regulator registers weekly.
In which markets is bwin active?
bwin is active in 54 country/countries. Use the markets filter above to sort by legal status (legal, regulated, unregulated or prohibited).
How does bwin compare to similar brands?
Brands in the same grade (B) as bwin are listed in the "Similar brands" section above. You can also use the compare tool on the trust leaderboard to evaluate bwin side by side with up to three other brands.
Can bwin improve its trust score?
Yes. Trust scores are recalculated monthly. If bwin obtains a new licence, improves its Trustpilot rating, extends its SSL certificate or publishes clearer terms, its score will rise in the next cycle.
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