Affiliate Manager - Soft2Bet

Soft2Bet is a platform provider delivering casino and sports betting brands, combining strong product execution, localization, and trusted local partnerships to drive sustainable growth across regulated markets.

We are hiring an Affiliate Manager for our New Jersey team. In this role you will build, scale, and optimize affiliate programs for Soft2Bet's gambling brands across the US and Canada, owning partner performance, acquisition outcomes, and long-term revenue growth in regulated markets.

This is a full-time on-site position offering competitive compensation and benefits, including comprehensive medical, dental, and vision coverage, a 401(k) plan, and a generous PTO policy.

Develop and execute the affiliate marketing strategy for US and Canadian regulated markets
Own and deliver against KPIs including FTDs, revenue, ROI, and LTV targets
Identify, onboard, and grow high-value affiliates such as SEO partners, media buyers, and content publishers
Negotiate and structure commercial agreements (CPA, RevShare, Hybrid) with new and existing partners
Monitor traffic quality, conversion rates, and player value to ensure profitability and compliance

4-6+ years of experience in affiliate marketing within iGaming, gambling, or sports betting
Proven experience working with US and/or Canadian regulated markets
Strong understanding of CPA, RevShare, and Hybrid commercial models
Strong analytical mindset with the ability to work with performance metrics and unit economics
Fluent English with professional negotiation and relationship-management skills

Affiliate Marketing iGaming CPA RevShare Partnership Management Performance Marketing