Betika - trust score 25/100: reputation & complaints check

Brand overview

Betika (betika.com) is an online gambling brand offering sports betting and casino services, primarily recognized in its core market. The site holds a Tranco rank of 1582, indicating notable web traffic, but its Trust Score of 25/100 (grade D) signals significant trust and safety concerns. Organic search visibility is limited, with only 55 tracked keywords and minimal Reddit community discussion.

Key facts

Trust Score: 25/100 (grade D)
Tranco global traffic rank: 1582
Search demand recorded in 35 countries
55 organic keywords tracked via DataForSEO
1 Reddit mention in the past 30 days

Trust score breakdown

How the trust score is calculated across 6 weighted dimensions.

Scale 10/10

Regulatory 0/30

Reputation 0/20

Transparency 0/15

Infrastructure 15/15

Digital presence 10/10

Trust score breakdown 25/100

How the trust score is calculated across 6 weighted dimensions.

Trust score history

Monthly Trust Score evolution based on the formula v2.0 (6 components: regulatory, reputation, infrastructure, transparency, digital presence, scale).

Latest

25/100 · D

2026-08

2026-06

Change

0

2026-06 → 2026-08

Demand trend 12 mo., to Jun 2026

Avg monthly volume

12,538,790

Total (12 months)

150,465,481

Change

-2,388,884 -21%

Top 5 countries by demand

Search interest

Query: betika casino

Current

65

Peak

100

Trend

→ stable

Top queries

betika casino kenya betika casino spin betika casino games

Rising

betika casino games

Source: Google Trends. Values 0–100, relative

Affiliate program reputation

⚠ Listed under Warning on Affiliate Guard Dog

Source: Affiliate Guard Dog (affiliateguarddog.com)

Technical

14

PageSpeed

Poor · LCP 15.9s · CLS 0.803

Analytics

Google Analytics (GA4) Google Tag Manager Segment

Languages (2)

English French

About

Betika is an online gaming firm based in Nairobi, Kenya, with operations in Kenya, Tanzania, Ethiopia, DRC, Ghana, Nigeria, Mozambique, Zambia, Uganda and Malawi. Its products include sportsbook betting, casino, virtual games, crash games and e-sports betting.

📖 Wikipedia

Reputation & visibility

Reddit mentions (30d): 0
Organic keywords: 55
Tranco rank: 1575
Meta ads active: -
Google Trends: Declining

Where the brand is blocked

Blocked in 3 of 8 countries checked

Greece HGC 1 entry

betika.com since 2022-09-01 no local licence
Italy ADM 1 entry

betika.com no local licence
Poland MF 2 entries

betika.com since 2020-11-12 no local licence

Source: EU regulator blocklist registers

Operator & sanctions screening

Operator legal entity

Milestone Games Limited · Kenya

Sanctions lists

Not screened

Screened against consolidated EU, UK, OFAC and UN sanctions lists

This brand accepts crypto - see the crypto casino trust ranking →

Infrastructure & domain health

Domain health: Healthy (100/100)

Domain: betika.com
Domain age: 22
SSL days left: 77
CDN: Cloudflare
Referring domains: 4471
Backlink rank: 332

+ SSL certificate
+ Domain age
+ Backlinks
+ CDN active

Markets (48 countries)

Countries where this brand is active. Click a country for market intelligence data.

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Frequently asked questions

What is the trust score of Betika?

Betika has a trust score of 25 out of 100, placing it in grade D (Caution). The score is calculated from regulatory standing, reputation, infrastructure, transparency and scale, using publicly verifiable data.

How many licenses does Betika hold?

Betika currently holds 0 active license(s) across its operating markets. License status is verified against regulator registers weekly.

In which markets is Betika active?

Betika is active in 48 country/countries. Use the markets filter above to sort by legal status (legal, regulated, unregulated or prohibited).

How does Betika compare to similar brands?

Brands in the same grade (D) as Betika are listed in the "Similar brands" section above. You can also use the compare tool on the trust leaderboard to evaluate Betika side by side with up to three other brands.

Can Betika improve its trust score?

Yes. Trust scores are recalculated monthly. If Betika obtains a new licence, improves its Trustpilot rating, extends its SSL certificate or publishes clearer terms, its score will rise in the next cycle.