DraftKings - trust score 49/100: licences & reputation

Brand overview

DraftKings is an American gambling company headquartered in Boston, Massachusetts, offering sportsbook and daily fantasy sports (DFS) services via draftkings.com. It holds a UKGC license and maintains strong mobile app ratings on both iOS (4.82/5) and Google Play (4.8/5), though its Trustpilot score of 1.2/5 across 877 reviews and an overall trust score of 49/100 (grade C) indicate notable user satisfaction concerns.

Key facts

Licensed by the UK Gambling Commission (UKGC)
Headquartered in Boston, Massachusetts, USA; specialises in sportsbook and daily fantasy sports (DFS)
iOS App Store rating: 4.82/5; Google Play rating: 4.8/5
Trustpilot score: 1.2/5 based on 877 reviews; overall trust score: 49/100 (grade C)
Search demand present in 50 countries with 12,164 organic keywords tracked

Trust score breakdown

How the trust score is calculated across 6 weighted dimensions.

Scale 10/10

Regulatory 7/30

Reputation 12/20

Transparency 0/15

Infrastructure 15/15

Digital presence 10/10

Trust score breakdown 49/100

How the trust score is calculated across 6 weighted dimensions.

Trust score history

Monthly Trust Score evolution based on the formula v2.0 (6 components: regulatory, reputation, infrastructure, transparency, digital presence, scale).

Latest

44/100 · C

2026-08

2026-06

Change

0

2026-06 → 2026-08

Demand trend 12 mo., to Jun 2026

Avg monthly volume

622,043

Total (12 months)

7,464,518

Change

+202,903 +50%

Top 5 countries by demand

Search interest

Query: draftkings casino

Current

0

Peak

0

Trend

→ stable

Source: Google Trends. Values 0–100, relative

Affiliate Program

Active affiliate program

View affiliate profile →

Careers

DraftKings is hiring - see open roles and what it is like to work there.

View open roles →

Affiliate program reputation

⚠ Listed under Warning on Affiliate Guard Dog

Source: Affiliate Guard Dog (affiliateguarddog.com)

Mobile App

▶ Google Play

DraftKings: Sports & Casino

4.8 277,000 reviews

Installs: 5M+

Open in store →

🍎 App Store

DraftKings: Sports & Casino

4.8 1,184,266 reviews

Technical

99

PageSpeed

Good · LCP 1.6s · CLS 0.000

Analytics

Google Analytics (GA4) Google Tag Manager

Languages (1)

English

About

DraftKings Inc. is an American digital sports entertainment gambling company based in Boston, Massachusetts. It offers sportsbook and daily fantasy sports (DFS) services.

📖 Wikipedia

Reputation & visibility

Trustpilot rating: 1.2
Trustpilot reviews: 897
Reddit mentions (30d): 100
Organic keywords: 12164
Tranco rank: 7176
Meta ads active: active
Google Trends: Unknown

Licenses

UK Gambling Commission
United Kingdom · UKGC

active

Licence no. 042475-R-321959-008
Check the register →

All UKGC-licensed brands →

Where the brand is blocked

Blocked in 2 of 8 countries checked

Switzerland Gespa/ESBK 1 entry

draftkings.com since 2024-05-28 no local licence
Greece HGC 1 entry

draftkings.com since 2022-03-11 no local licence

Source: EU regulator blocklist registers

Operator & sanctions screening

Operator legal entity

DraftKings Inc. · United States

Sanctions lists

✓ No matches found

Screened against consolidated EU, UK, OFAC and UN sanctions lists

Infrastructure & domain health

Domain health: Healthy (100/100)

Domain: draftkings.com
Domain age: 15
SSL days left: 67
CDN: Akamai
Referring domains: 42412
Backlink rank: 506

+ SSL certificate
+ Domain age
+ Backlinks
+ CDN active

Markets (60 countries)

Countries where this brand is active. Click a country for market intelligence data.

Similar brands (Grade C)

iGaming 59/100

Betfred 59/100

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Buzz Bingo 58/100

Sky Bet 57/100

Rizk 57/100

Frequently asked questions

What is the trust score of DraftKings?

DraftKings has a trust score of 49 out of 100, placing it in grade C (Moderate). The score is calculated from regulatory standing, reputation, infrastructure, transparency and scale, using publicly verifiable data.

How many licenses does DraftKings hold?

DraftKings currently holds 1 active license(s) across its operating markets. License status is verified against regulator registers weekly.

In which markets is DraftKings active?

DraftKings is active in 60 country/countries. Use the markets filter above to sort by legal status (legal, regulated, unregulated or prohibited).

How does DraftKings compare to similar brands?

Brands in the same grade (C) as DraftKings are listed in the "Similar brands" section above. You can also use the compare tool on the trust leaderboard to evaluate DraftKings side by side with up to three other brands.

Can DraftKings improve its trust score?

Yes. Trust scores are recalculated monthly. If DraftKings obtains a new licence, improves its Trustpilot rating, extends its SSL certificate or publishes clearer terms, its score will rise in the next cycle.

Popular game providers

DraftKings - Top games (3)

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