Paddy Power IE - trust score 43/100: reputation & complaints check

Brand overview

Paddy Power IE is an online gambling brand with search demand recorded across 35 countries, including Ireland, Australia, France, and Switzerland. The brand holds a Trust Score of 43/100, corresponding to a grade of F, indicating significant unresolved trust concerns based on available data. Users researching this brand should weigh this low trust rating alongside independent verification before engaging with the platform.

Key facts

Trust Score: 43/100 (Grade F)
Search demand recorded in 35 countries
Countries with demand include Ireland, Austria, Australia, Belgium, and France
Grade F places this brand in the lowest trust tier of the scoring system

Trust score breakdown

How the trust score is calculated across 6 weighted dimensions.

Scale 10/10

Regulatory 0/30

Reputation 18/20

Transparency 0/15

Infrastructure 15/15

Digital presence 0/10

Trust score breakdown 43/100

How the trust score is calculated across 6 weighted dimensions.

Trust score history

Monthly Trust Score evolution based on the formula v2.0 (6 components: regulatory, reputation, infrastructure, transparency, digital presence, scale).

Latest

43/100 · C

2026-08

2026-06

Change

+33

2026-06 → 2026-08

Demand trend 12 mo., to Jun 2026

Avg monthly volume

520

Total (12 months)

6,239

Change

-30 -6%

Top 5 countries by demand

Search interest

Query: paddy power ie casino

Current

0

Peak

0

Trend

→ stable

Source: Google Trends. Values 0–100, relative

Affiliate program reputation

⚠ Listed under Warning on Affiliate Guard Dog

Source: Affiliate Guard Dog (affiliateguarddog.com)

Reputation & visibility

Trustpilot rating: 3.7
Trustpilot reviews: 8085
Reddit mentions (30d): 0
Meta ads active: -
Google Trends: Unknown

Where the brand is blocked

✓ Not on any blocklist we check (8 countries checked)

Source: EU regulator blocklist registers

Infrastructure & domain health

Domain health: Fair (50/100)

Domain: paddypower.ie
Domain age: 25
SSL days left: 34

+ SSL certificate
+ Domain age
! Backlinks
! CDN active

Markets (49 countries)

Countries where this brand is active. Click a country for market intelligence data.

Similar brands (Grade C)

iGaming 59/100

Betfred 59/100

Quinnbet 58/100

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Sky Bet 57/100

Rizk 57/100

Frequently asked questions

What is the trust score of Paddy Power IE?

Paddy Power IE has a trust score of 43 out of 100, placing it in grade C (Moderate). The score is calculated from regulatory standing, reputation, infrastructure, transparency and scale, using publicly verifiable data.

How many licenses does Paddy Power IE hold?

Paddy Power IE currently holds 0 active license(s) across its operating markets. License status is verified against regulator registers weekly.

In which markets is Paddy Power IE active?

Paddy Power IE is active in 49 country/countries. Use the markets filter above to sort by legal status (legal, regulated, unregulated or prohibited).

How does Paddy Power IE compare to similar brands?

Brands in the same grade (C) as Paddy Power IE are listed in the "Similar brands" section above. You can also use the compare tool on the trust leaderboard to evaluate Paddy Power IE side by side with up to three other brands.

Can Paddy Power IE improve its trust score?

Yes. Trust scores are recalculated monthly. If Paddy Power IE obtains a new licence, improves its Trustpilot rating, extends its SSL certificate or publishes clearer terms, its score will rise in the next cycle.