DraftKings is a leading digital sports entertainment and gaming company, powering sportsbook, iGaming and daily fantasy products used by millions of players.
We are hiring a Integrated Marketing Specialist for our Boston, MA team. This role turns marketing performance insights into investment strategies, connecting Analytics with Integrated Marketing to guide coordinated decisions across sports, markets and channels.
This is a full-time hybrid position offering competitive compensation and comprehensive benefits.
Responsibilities
Translate analytical outputs into actionable marketing strategies
Build scalable processes connecting Analytics and Integrated Marketing
Provide investment recommendations for downstream teams
Support planning across Sports Go-To-Market and Channel Marketing
Strengthen data-driven marketing investment decisions
Requirements
Experience in marketing analytics or integrated marketing
Strong analytical and process-building skills
Ability to translate data into marketing recommendations
Experience collaborating with cross-functional marketing teams
Familiarity with sports or gaming marketing a plus