Manager, Integrated Marketing - DraftKings

DraftKings is a leading digital sports entertainment and gaming company, powering sportsbook, iGaming and daily fantasy products used by millions of players.

We are hiring a Manager, Integrated Marketing for our Remote, Canada team. This role leads the strategy and execution of full-funnel marketing initiatives across the Canadian Casino market, building culturally relevant campaigns and go-to-market strategies.

This is a full-time remote position offering competitive compensation and comprehensive benefits.

Serve as the primary marketing lead for Casino in Canada
Develop integrated marketing strategies tied to growth metrics
Translate product and brand positioning into local campaigns
Lead full-funnel campaigns across Acquisition, CRM and Social
Partner with cross-functional teams on go-to-market execution

Experience in integrated marketing, ideally in gaming or entertainment
Strong campaign strategy and execution skills
Experience leading full-funnel, cross-channel initiatives
Understanding of the Canadian market a plus
Strong cross-functional collaboration skills

Integrated Marketing Campaign Strategy CRM Paid Media Go-to-Market